Like a good old-fashioned 'block' party (but minus the grill), this web site uses lots of squares of information in a colorful design, while using Flash to elegantly warp and transform the grid on each different page. With a limited amount of content, the site does a good job at balancing the building’s rich past (built in 1880) and the neighborhood’s soulful character with the sleek and modern residences inside. The design team used subdued, matte colors to showcase both the sunlit interior shots and the charming photos of Firehouse 735 as it once was in past times to appeal to an up-and-coming neighborhood in Brooklyn, Prospect Heights. Quite nice.
Designed by: Hyperakt
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