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The Coke side of life
Posted under promotional design.
Collaborating with a number of ad agencies, this online adaptaion of a Coca-Cola campaign is flooded with rich graphics and visual goodies - essentially an animated world where you can download all manner of online knick-knacks, explore fan-sites, play games, and discover tons of cross-promotions. While we feel somewhat dubious as to the true usefulness of a site like this, as a pure artistic splash of animated exploration, its certainly a treat for the eyes. All text and copy in German.
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Reviewed by Digitalthread on Jan 24, 2007
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promotional design is...
Sites that promote and market specific products or services in which the design is approached with more of an advertising slant. Marketing details, copy, branding and originality of design are all considered.or
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